Let’s talk about gold vermeil (pronounced ver-may) — the understated hero of modern jewellery. Loved for its soft glow and luxurious feel, vermeil gives you the elegance of gold without the eye-watering price tag. Think of it as affordable luxury at its finest — the kind you can actually wear every day.
Each vermeil piece begins with a base of sterling silver, coated in a thick layer of real gold — five times thicker than standard gold plating. The result? A beautiful finish that’s built to last, balancing quality and value in perfect harmony. It’s the look and longevity you love, without the solid-gold splurge.
Gold Plated vs. Gold Vermeil: What’s the Difference?
Here’s where things get interesting. Gold plated jewellery uses a base metal (often brass) and a much thinner coating of gold — typically less than one micron thick. It’s lighter on the wallet and perfect for those trend-driven, wear-now pieces that bring a little sparkle to your outfit.
Gold vermeil, on the other hand, is crafted with precious metals through and through — solid sterling silver at its core, layered with that luxuriously thick gold finish. It’s designed for longevity, making it the ideal choice for those forever favourites in your jewellery box — the ones that never go out of style.
At the end of the day, both have their place. We’re all about options: mix your high with your low, your classics with your trends, and build a collection that tells your story.
Does Gold Vermeil Tarnish or Wear Off?
Here’s the honest truth — no jewellery is entirely invincible (not even gold). But vermeil comes impressively close. It’s resistant, durable, and with a little care, it can keep its glow for years.
A quick shower won’t do any harm, but it’s best to avoid regular contact with water, perfumes, or lotions if you want to keep that golden finish pristine. Over time, a gentle fade can happen — think of it as your piece softening into its own lived-in beauty.
Caring for Your Vermeil
Treat your jewellery with the same care you’d give a silk blouse or cashmere sweater — gently, and with love.
- Use a soft, lint-free cloth to clean and restore its shine.
- For a deeper clean, a drop of mild soap in warm water and a soft toothbrush will do the trick — just rinse and dry thoroughly.
- Skip the harsh “dip” cleaners; they’re far too aggressive for delicate plating.
- Always make sure your jewellery is completely dry before storing it.
When you’re not wearing your pieces, tuck them away in a cool, dry place, ideally stored separately to avoid scratching or tangling. And here’s the best part — gold vermeil can be re-plated, giving it a whole new lease of life when the time comes.